Indian retail intelligence platform Bizom has collaborated with global nonprofit Accion and Mastercard Center for Inclusive Growth, the philanthropic arm of Mastercard, to expand its digital consumer packaged goods (CPG) marketplace. The collaboration seeks to serve more than four million small retailers through embedded credit offerings to grow their businesses. “India is a world leader in digital transformation, and the small business owners that contribute significantly to its economy must not be left behind,” said Victoria White, managing director of Accion Advisory. “Through this partnership, we aim to leverage Bizom’s retail intelligence platform and Accion’s expertise in building customer-entric financial products to connect millions of micro-enterprises to the digital financial ecosystem, paving the way for sustainable growth in one of the world’s fastest-growing economies.”
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